A skill for Claude Code and Codex · Marketing and ads
meta-ads-expert is the skill that has your AI plan, diagnose, test and scale campaigns on Instagram and Facebook like a 2026 media buyer: diverse creative doing the targeting, a simple structure built on Advantage+, target CPA and ROAS calculated with Brazil's ad tax already built in (the tax the country charges on ad spend, which inflates every real charged to your card), and decisions made in seven day aggregates. The focus is direct response: the ad, the page and the checkout.
Solo skill: unlocks right away, no guarantee after download. Purchase terms.
Or get all 25 skills plus 9 bonuses in the Supreme Pack for R$ 497.
The problem
Most of the Meta Ads advice AI repeats predates Andromeda and the new ad tax: interest based targeting, ten ad sets, near identical creative, and decisions made on day two. Three symptoms, and what changes with the skill.
| Without the skill | With meta-ads-expert |
|---|---|
| Ten ad sets with different interests and the same creative in three colors, budget spread thin, and not a single ad set ever leaves the learning phase. | One broad ad set on Advantage+ with nine to fifteen creatives built on genuinely different concepts, because in 2026 the creative is what finds the audience. |
| The target CPA was calculated without the tax, every R$ 100 in Ads Manager turns into R$ 113.83 on the card, and a campaign that looked profitable turns out to be a loss. | It calculates break-even and target numbers with Brazil's PIS, Cofins and ISS taxes built in, the way the charge actually lands in Ads Manager, before suggesting any budget. |
| The ad gets paused on day two because that day's CPA spiked, and every fix restarts the learning phase all over again. | Daily reading, weekly action, decisions made on seven day aggregates, with attribution noted alongside, only touching things once the problem is actually confirmed. |
What you get out of it
An approvable plan before the first real is spent, then a diagnosis with what to do and when.
objective, structure, budget, target CPA and ROAS, and what gets measured at each date
concept, format and hook, built to open up space in the auction instead of repeating the same ad
hypothesis, structure, result and decision on audience, creative, offer and page
a client ready report on what to keep, cut and scale
How it works
Price, platform fee, cost and margin. Without those there's no target CPA, so it stops and asks instead of guessing at a budget.
Net revenue, break-even and target CPA and ROAS with the tax built in, budget for around 50 conversions a week, plus the budget for testing the offer.
Fast page, pixel and Conversions API tested, account secured, and genuinely distinct creatives, all before the campaign goes live.
Objective, campaign level budget, broad audience, the right event and exclusions, all in a plan you approve before anything touches the account.
No major edits in the first seven days, an offer test decided by day three, a fresh batch of creatives every two weeks, and scaling triggered by clear signals.
Before you buy
To read or change the account through the API, you use whatever integration you already have. The skill tells you what to do and holds off every change until you confirm it.
Its limits
With nine to fifteen different creatives, tracking set up correctly and three days of runtime, a ROAS below 1 is an offer or page problem, not a campaign problem. The skill says so plainly instead of endlessly tweaking budget.
Pixel, Conversions API and events are work for tracking-expert, and ad creative for social-design, both in the catalog. Page copy is handled by copy-thief, free on my GitHub.
Any 2026 update backed only by a secondary source gets flagged for you to confirm in your own account, because Meta moves fast and Ads Manager has the final word.
What you receive
The price
Just meta-ads-expert
R$57one time payment
Bought it solo and now want it all? Message me on WhatsApp and I will deduct what you already paid.
Supreme Pack
R$ 1.665R$497or 10x on a card
Buying all 25 solo adds up to R$ 1.665. The pack pays for itself by the ninth skill. See everything the Supreme Pack includes
03 · Marketing and ads
Before you ask
It plans, calculates and diagnoses. To create or change the account through the API you use your own integration, and every real change requires your confirmation of target and impact, even with an approved plan.
Yes. It has a dedicated traffic to profile flow, with a fresh audience, exclusion of existing followers, and cost per follower as the metric.
Since January 2026, Meta's Brazilian billing has bundled in PIS, Cofins and ISS taxes, and R$ 100 of spend in Ads Manager turns into R$ 113.83 on the card. The calculator already builds target CPA and ROAS around that, with an option for accounts billed in dollars.
Yes. The main focus is sales through a page and checkout, and it also covers lead campaigns, WhatsApp conversations and basic e-commerce.
Yes, the license covers your work for third parties, and the weekly review already comes formatted as a client report. What's off limits is reselling or redistributing the skill.
One-time payment, 12 months of updates. No refunds after download; the Supreme Pack comes with a 7-day guarantee.
